Targeting Options

Adtryx offers comprehensive targeting options to help you reach your ideal audience with precision. Combine multiple targeting parameters to create highly effective campaigns.

Geographic Targeting

Target users by country, region, city, or postal code. Reach specific markets with precision.

  • Country
  • Region/State
  • City
  • Postal Code
  • DMA/Metro Area

Device Targeting

Reach users on specific devices and operating systems for optimized campaigns.

  • Desktop
  • Mobile
  • Tablet
  • OS (Windows, macOS, iOS, Android)
  • Browser Type

Connection Type

Target based on user internet connection for relevant ad delivery.

  • WiFi
  • 3G
  • 4G/LTE
  • 5G
  • Carrier Targeting

Time-Based Targeting

Schedule your campaigns to run at optimal times for your audience.

  • Day Parting
  • Time of Day
  • Day of Week
  • Timezone Targeting

Audience Targeting

Reach specific audience segments based on behavior and interests.

  • Interest Categories
  • IAB Categories
  • Custom Audiences
  • Retargeting

Language Targeting

Target users based on their browser or device language settings.

  • Browser Language
  • OS Language
  • Multi-language Campaigns

Placement Targeting

Choose specific placements and inventory sources for your ads.

  • Domain Whitelist
  • Domain Blacklist
  • Category Targeting
  • Specific Placements

Brand Safety

Ensure your ads appear in brand-safe environments.

  • Content Categories
  • Keyword Blocking
  • Domain Exclusions
  • Traffic Quality Filters

Frequency Capping

Control how often users see your ads to optimize campaign performance.

  • Impressions per User
  • Time-based Caps
  • Campaign-level Caps
  • Creative-level Caps

Pricing Based on Targeting

CPM rates start from $0.01 and vary based on:

Geographic Location

Tier 1 countries (US, UK, CA) have higher CPM rates than Tier 3 countries

Ad Format

Different formats (Push, Pop, Native, Banner) have different pricing

Targeting Depth

More specific targeting options may affect available inventory and pricing