Push Notifications

Push notifications are browser-based or mobile notifications that appear on users' devices. This ad format offers exceptional engagement rates as users have actively subscribed to receive these messages.

Why Choose Push Traffic?

Native Browser Notifications

Push notifications appear directly in users' browsers or devices, ensuring high visibility and engagement.

Opt-in Audience

All push subscribers have actively opted in to receive notifications, resulting in higher quality traffic.

Global Reach

Access push notification inventory from 30+ countries with millions of daily impressions.

Instant Delivery

Notifications are delivered instantly to users' devices, even when they're not actively browsing.

Advanced Targeting

Target by GEO, device, browser, OS, time of day, and more for precise audience reach.

High CTR

Push notifications typically achieve 2-10x higher click-through rates compared to display ads.

How Push Notifications Work

  1. 1

    User Subscribes

    Users opt-in to receive push notifications from publisher websites

  2. 2

    Ad Request Sent

    When a notification is scheduled, a bid request is sent to our RTB platform

  3. 3

    Auction Occurs

    Your bid competes in real-time with other advertisers

  4. 4

    Notification Delivered

    Winning ad is instantly delivered to the user's device

Creative Specifications

TitleUp to 50 characters
DescriptionUp to 125 characters
Icon192x192 pixels (PNG, JPG)
Image (optional)360x240 pixels
Landing URLRequired

Best Practices

  • Use compelling, action-oriented titles
  • Keep descriptions short and to the point
  • Use eye-catching icons that represent your offer
  • Test different creatives to optimize CTR
  • Set appropriate frequency caps to avoid user fatigue
  • Target specific time zones for best engagement

Ready to Start?

Get access to premium push notification traffic starting from $0.01 CPM.